# Noi Compriamo Auto.it S.r.l.: Non-compliance with general data processing principles

- Type: Enforcement
- Source: Italian Data Protection Authority (Garante)
- Date: 2025-06-04
- Original: https://www.enforcementtracker.com/ETid-2683
- Canonical: https://overview.legal/posts/48798
- Topics: Direct Marketing, IP Address, Controllers, Marketing, Personal Data, Processing Agreement, Privacy by Design & Default, Processing, Security, Data Controller

## Summary

The Italian DPA has imposed a fine of EUR 45,000 on Noi Compriamo Auto.it S.r.l. The controller contacted the data subject multiple times for direct marketing purposes via different email addresses. The controller had no legal basis for the processing and failed to implement sufficient technical and organizational measures to demonstrate its lawfulness. Additionally, the controller failed to allow the data subject to easily exercise his rights.

## Full text

The Italian DPA has imposed a fine of EUR 45,000 on Noi Compriamo Auto.it S.r.l. The controller contacted the data subject multiple times for direct marketing purposes via different email addresses. The controller had no legal basis for the processing and failed to implement sufficient technical and organizational measures to demonstrate its lawfulness. Additionally, the controller failed to allow the data subject to easily exercise his rights.

GDPR Articles: Art. 5 (2) GDPR, Art. 6 (1) a) GDPR, Art. 12 (2) GDPR, Art. 24 GDPR, Art. 28 GDPR
Industry: Industry and Commerce

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Generated by overview.legal · https://overview.legal/posts/48798 · 2026-08-22