# Irish Data Protection Authority gives € 3.97 billion present to Meta.

- Type: News
- Source: noyb - European Center for Digital Rights
- Date: 2023-01-17
- Original: https://noyb.eu/en/irish-data-protection-authority-gives-eu-397-billion-present-meta
- Canonical: https://overview.legal/posts/53255
- Topics: Social Media, Marketing, Consent, Supervisory Authorities, Targeted Advertising and Personalization under DSA

## Summary

Forced Consent & Consent Bypass Irish Data Protection Authority gives € 3.97 billion present to Meta? Authority allegedly unable to take financial benefit from Meta's GDPR violations into account. On 04.01.2023, the Irish Data Protection Commission (DPC) announced a fine of € 390 million against Meta due to unlawful personalized advertising on Facebook and Instagram. A first analysis of the decisions now reveals that the DPC has turned a blind eye on the revenue generated from violating the GDPR

## Full text

Forced Consent & Consent Bypass Irish Data Protection Authority gives € 3.97 billion present to Meta? Authority allegedly unable to take financial benefit from Meta's GDPR violations into account. On 04.01.2023, the Irish Data Protection Commission (DPC) announced a fine of € 390 million against Meta due to unlawful personalized advertising on Facebook and Instagram. A first analysis of the decisions now reveals that the DPC has turned a blind eye on the revenue generated from violating the GDPR when calculating its fine. This was despite a 2/3 majority vote of all EU authorities (the EDPB) having directed the Irish DPC to factor in Meta's billions of Euro of ill-gotten revenue. The DPC's maneuver saved Meta almost € 4 billion. noyb's letter to EDPB outlining the DPC's failure to comply with the EDPB decision (PDF) Table with relevant numbers (PDF) Facebook's public information on users and revenue (see "Earning Slides") Background: Meta's violation of the GDPR. In a 4.5 year battle ov

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