GDPR Recital 70 EN
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Recital 70 — right to object to direct marketing

Marketing Right to Object Direct Marketing Personal Data Automated Decision-Making Profiling
In force — consolidated2016-05-04 · CELEX 02016R0679-20160504 · ELI ↗
Version history 2
  • 2016-05-04in force CELEX 02016R0679-20160504
  • 2016-04-27 CELEX 32016R0679

Where personal data are processed for the purposes of direct marketing, the data subject should have the right to object to such processing, including profiling to the extent that it is related to such direct marketing, whether with regard to initial or further processing, at any time and free of charge. That right should be explicitly brought to the attention of the data subject and presented clearly and separately from any other information.

Related across sources

Enforcement Italian DPA sanctions Lusha Systems for processing contact data without consent in B2B Case Law HvJ EU 9 januari 2025, C‑394/23 (Mousse). Case Law VwGH - Ro 2022/04/0026 Guidance Statement 1/2023 on the first review of the functioning of the adequacy decision for Japan Guidance Guidelines 04/2022 on the calculation of administrative fines under the GDPR Case Law Judgment of the Court (First Chamber) of 12 January 2023.#RW v Österreichische Post AG.#Request for a preliminary ruling from the Oberster Gerichtshof.#Reference for a preliminary ruling – Protection of natural persons with regard to the processing of personal data – Regulation (EU) 2016/679 – Article 15(1)(c) – Data subject’s right of access to his or her data – Information about the recipients or categories of recipient to whom the personal data have been or will be disclosed – Restrictions.#C