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News · noyb - European Center for Digital Rights EN LLM context A cited markdown file you can paste into your AI assistant (ChatGPT, Claude, a RAG or project knowledge base) to ground it in this document. Contains: this document’s text, its sections with their topics, and the full text of every law provision it applies. Everything links back to its source on overview.legal — legal information, not advice.

EDPB Opinion: Meta cannot rely on "Pay or Okay"

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Forced Consent & Consent Bypass Today, the EDPB has issued its first decision on "Pay or Okay" in relation to large online platforms such as Instagram and Facebook, as first reported by Politico. This decision prohibits Meta from using an unlawful consent request processing personal data. It seems that by now, Meta has run out of options to continue using people's data for advertising in the EU without a consent mechanism that actually complies with the law.NEW: Read the full EDPB decision herePolitico report on the EDPB decisionFirst noyb complaint against Meta's "Pay or Okay" systemSecond noyb complaint against Meta's "Pay or Okay" system Opinion on large online platforms. As argued in previous cases brought by noyb, the EDPB appears to have followed the only logical understanding of the term "freely given consent" when analysing Meta's "Pay or Okay" system, which charged users more than € 250 per year for Instagram and Facebook if they did not "freely" consent to the use of their pe

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