Datatilsynet (NO) · 20/03541-37
The DPA fined Xandr NOK 92,000,000 (€ 8,500,000) because it processed personal data of Grindr users, amongst them special categories of data, without valid consent when it engaged in real-time bidding.
Status Not cited by any decision here yet
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Machine translation of the decision, via GDPRhub — not the official text.
The DPA fined Xandr NOK 92,000,000 (€ 8,500,000) because it processed personal data of Grindr users, amongst them special categories of data, without valid consent when it engaged in real-time bidding. Xandr acted as joint controller because of the complexity of real-time bidding that involves decision making of several parties involved. English Summary. Facts. The advertising technology company Xandr (controller, at that time AppNexus, now a part of Microsoft) engaged in so-called real-time bidding. Real-time bidding is a technology where advertisers can bid against each other via an automated process to show their personalised advert to a user of a website or app. It occurs every time a user visits a website or app where there is an available ad space. Within this auction process, Xandr acted both on the buyer and seller side, meaning it provided both a supply side platform and a demand side platform. It offered to its clients a console, a tool to interact with its platform, where th