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Irish Data Protection Authority gives € 3.97 billion present to Meta.

Forced Consent & Consent Bypass Irish Data Protection Authority gives € 3.97 billion present to Meta?

Supervisory Authorities Social Media Marketing Consent Targeted Advertising and Personalization under DSA
Jan 17, 2023 Source noyb.eu

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Forced Consent & Consent Bypass Irish Data Protection Authority gives € 3.97 billion present to Meta? Authority allegedly unable to take financial benefit from Meta's GDPR violations into account. On 04.01.2023, the Irish Data Protection Commission (DPC) announced a fine of € 390 million against Meta due to unlawful personalized advertising on Facebook and Instagram. A first analysis of the decisions now reveals that the DPC has turned a blind eye on the revenue generated from violating the GDPR when calculating its fine. This was despite a 2/3 majority vote of all EU authorities (the EDPB) having directed the Irish DPC to factor in Meta's billions of Euro of ill-gotten revenue. The DPC's maneuver saved Meta almost € 4 billion. noyb's letter to EDPB outlining the DPC's failure to comply with the EDPB decision (PDF) Table with relevant numbers (PDF) Facebook's public information on users and revenue (see "Earning Slides") Background: Meta's violation of the GDPR. In a 4.5 year battle ov

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